Anyone else glued to their phones watching Bitcoin break new all-time highs this week? It’s definitely an exciting season for the crypto market, and our team is pushing even harder on our upcoming new features.
We know you’re here for the good stuff, so as always, we’ll get straight into the details.
1. Ongoing Product and Website Redesign
If you’ve read our previous progress updates, you know that we’re revamping the overall look and feel of our platform, brand assets, and website to solidify Ka.app as a force to be reckoned with in terms of innovation, convenience, and reliability.
This brand direction will reflect our continuously growing list of features, solid community, more partnerships, and mission to simplify crypto use for everyone. We’re reaching new heights and we’re excited to share with you more updates soon.
2. Demo Feature Quality Checks
Ka.app’s demo feature is going through a series of reviews for quality assurance purposes. Once launched, it will give potential users a hands-on way to explore our features and services before creating an account.
The demo feature could also be a great tool for participants in our Refer a Friend program, making it easier than ever to walk new users through buying, selling, sending, and converting currencies on Ka.app, as well as locking up KASTA tokens. It also provides a quick way to show new members our renowned Cash feature, which includes the Ka. IBAN account and the Ka. Debit Card.
3. Signup Process and Buy Flow Optimization
We’re optimizing the Know Your Customer (KYC) portion of our signup process to make onboarding simpler and quicker for new users. At the same time, our buy flow is also going through enhancements to allow you to top up your euro account faster and continuously buy your favorite cryptocurrencies hassle-free.
4. Limit Orders Progressing Well
Our limit order component is still well underway. As we mentioned previously, through this, you’ll be able to set a limit on the price you're ready to pay for crypto or the minimum you'd accept when selling, giving you automated control over your transactions.
5. Information Architecture Enhancements
We’re enhancing our page structure navigations to further streamline our flows and make our platform even more intuitive for beginners. This also includes ensuring consistency in our design and layouts.
6. Marketing Initiatives
The marketing team has been busy! We recently onboarded new team members to drive our business development and social initiatives forward, and have already started exploring potential partnerships to expand Ka.app’s global presence. In the meantime, we are improving our technological, analytical, and reporting infrastructure to ensure that our marketing efforts are always as accurate as possible, in line with our data driven approach. As they say, the numbers don’t lie.
Paid ads, focused specifically on user acquisition, also began to go live across platforms, as we continue to onboard new customers. From the community perspective, a brand new Zealy campaign launched this week. $500 in rewards is waiting for the top contenders. Don’t miss out!
Here’s to the Bull Market
Ka.app keeps upgrading while you’re trading, so be sure to keep tabs on our X account to stay in the know about our works in progress and future developments.
Disclaimer: Not financial advice
