Are you enjoying the bull market, Ka. Fam? Our team is keeping up the momentum, ensuring all ongoing projects are on track before heading into the holiday season.
Excited to hear about our recent progress? Let’s jump right into the highlights.
1. Product Redesign
Ka.app’s brand overhaul is one of our top priorities this quarter. Just like what we mentioned on our previous progress updates, we’re aiming to strengthen Ka.app’s case in terms of convenience, reliability, security, and innovation.
This refinement would reflect—above all—in the Ka.app platform, so we’re eagerly working on redesigning the product and our features, while enhancing user experience.
2. Website Redesign
Our website is the primary touch point of our target audience and users, and it allows us to communicate our brand story, so it’s also a major part of our brand overhaul. We’re still redesigning our website, creating new assets and revamping our copy.
3. Buy Flow & Top Ups
Our buy flow and top up improvements are in the final stages of internal testing. Once done, we’ll invite a few Ka.app users to also test the improved feature. As previously mentioned, this optimization will allow you to top up euros (EUR) in your account faster and buy cryptocurrencies even more conveniently.
Disclaimer: Not financial advice
4. Demo Feature
Ka.app’s demo feature, which will offer a practical preview of our platform to potential users, is in the final stages of internal testing. After this, we’ll proceed with external testing, inviting select Ka.app users to test it as well.
This demo feature is an excellent aid for users who participate in our Refer a Friend program as it offers an easy way to demonstrate Ka.app’s functionalities. These include buying, selling, sending, and converting crypto, alongside locking up KASTA tokens and exploring the Ka. IBAN and Ka. Debit Card features.
5. Zealy Campaigns
Our most recently concluded Zealy campaign was a blast! Over 7,000 tasks were completed by 450 participants, and as usual, the top 20 participants shared $500 worth of rewards in KASTA tokens. There’s also an ongoing campaign at the moment, and the race to top 20 is heating up!
If you’re interested in joining, some of the tasks you can do include signing up on Ka.app, following Ka.app on X, sharing your $katag, and more.
6. Paid Ads
Our marketing team is ramping up efforts to bring more users into Ka.app by launching an expanding lineup of paid ads across platforms.
From social media giants to niche spaces, we’re strategically placing ads where our target users are most active. But we’re not stopping there! Our team is actively exploring and onboarding new advertising channels to ensure we’re reaching fresh audiences and maximizing impact. With a focus on data-driven strategies and engaging content, we’re set to supercharge user acquisition and showcase the unique benefits Ka.app offers to the world.
Buckle Up for More
We’re in full swing at Ka.app, and there’s even more going on behind the scenes! Some exciting things (we haven’t revealed yet) are still in the pipeline, so stay connected for more updates soon!
